The pros and cons of all-wheel drive M-badged sports sedans are being debated by BMW as it prepares to drastically restructure its range in coming years via a slew of front and all-wheel drive models.
While M GmbH does market M-badged SUVs in the form of the X5 M and the X6 M, only high performance rear-wheel drive petrol-engined passenger and sports cars have earned the traditional badge which places a capital M in front of a single digit, the obvious examples being the legendary M3 and M5 (barring a few exceptions such as the M635CSi, M Coupe and 1M)
M has widened its portfolio in recent years but stuck to its badging philosophy. An obvious example is an M-tuned all-wheel drive turbo-diesel 5 Series that is designated M550d xDrive. But senior BMW product spokesman Kai Lichte has admitted to motoring.com.au that all-wheel drive M cars are a hot topic at the Munich-based premium brand.
"There are discussions inside BMW about this issue," he revealed at last week's 2 Series Active Tourer launch in Austria. "Some say yes, some say not. But generally it [M all-wheel drive] is possible."
There are a series of external pressures being applied to M's rear-drive philosophy that raises the possibility of all-wheel drive sports sedans and sports cars.
Mercedes-Benz rival AMG has already scored sales success with 4Matic all-wheel drive versions of the E63 and S63, especially in the northern states of the USA, which are snow-bound in winter.
"Of course we have to respond to our prime markets," said Lichte. "Also, we have to see how it fits to our brand and our sub-brand M."
BMW already offers xDrive all-wheel drive versions of the mainstream 3 Series and the 5 Series, so an M response is certainly feasible.
But not an AWD takeover, Lichte emphasised: "It would also be possible to have both, because there are quite a lot of customers who appreciate having a rear wheel drive car. They don't want to have an all-wheel drive car."
BMW and M will also be scrutinising the success of AMG's new all-wheel drive A 45, GLA 45 and CLA 45 models based on the MFA architecture.
BMW Group's new UKL front and all-wheel drive architecture will underpin virtually all sub 3 Series BMW badged cars by 2021, including the Active Tourer, 1 series family, the X1 compact SUV and a proposed X2 SUV 'coupe'.
One of the most intriguing questions in all this will be the fate of the M2 (pictured in camouflage). Based on the new 2-Series coupe, it is due to go on-sale in 2016, powering its rear-wheels via a 3.0-litre petrol-turbo engine expected to punch out around 230kW.
If it does, then the second generation M2 could be all-wheel drive – if M's badging policy accommodates it.
No doubt Audi's quattro division is watching all this with some amusement, as it has built its performance business on all-wheel drive.