Porsche Macan to go all-electric
And Zuffenhausen plans for electric SUV and production Mission E to account for 50 per cent of sales by 2023Porsche CEO Oliver Blume has told a German magazine that the next generation of Macan SUV will be offered in battery-electric form only.
Speaking with Manager Magazin last month, Blume also revealed that Porsche is hoping to migrate to electric vehicle (EV) production faster than any other German brand. That would translate to one in every two cars built by Porsche being electrically powered within six years.
The Macan would not be Porsche's sole EV, according to the report. From 2019, the production version of the Mission E (pictured) will join the range, providing the company with a rival for Tesla's Model E.
It was noted in the report that the Macan currently sells at the rate of 95,000 units a year, and Porsche has allocated production capacity of up to 60,000 cars for the Mission E. The manufacturer hopes that sales of the EV Macan can match current sales of the internal-combustion Macan. That would result in the sort of numbers Porsche forecasts to outpace its rivals in prestige EV production.
Blume's EV plans are driven by the move away from diesel, the magazine states. Porsche ceased promoting diesel models in the USA back in 2015, following the revelation the company's Audi-developed V6 diesel was not compliant with American emissions legislation.
Days after the interview with Manager Magazin, Blume was also interviewed by Automotive News Europe. In that interview he insinuated that the iconic 911 must walk a fine line between its prized heritage and the perception it's an anachronism in a world well aware of the threat posed by climate change. It apparently won't go full electric in the same sort of timeframe as the Macan, and in fact the mooted plug-in hybrid 911 is postponed at the very least.
For the moment, buyers and fans of the 911 accept it is already more sensitive to the environment than its competitors.
"A Porsche 911 has always been the more sustainable car in its class. Where others needed 10 cylinders, we limit ourselves to six and are faster on any test track," Blume told Automotive News Europe.
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